The Major Questions about Letterbox Distribution Answered

If you are a business owner thinking about opting for letterbox distribution, you must be having some question or the other in your mind. Some of the major questions are answered here so that you have a clear understanding of the process and can go ahead with it without any hesitation.

1. What should be the count of flyers and leaflets to be distributed?

If you are going for a large campaign of letterbox distribution in Sydney, 10,000 is the standard number to go for. But again, it all depends on the campaign, and the target audience to whom you would be delivering. Discuss with a professional agency before you decide upon the number.

2. How is the distribution area(s) selected?

There are a number of ways in which you can choose the distribution areas. You can go by roads, postcodes or also chart out a particular radius from your organization, office, outlet or store, within which to distribute. If you hire a professional agency for letterbox distribution in Sydney, the team can help you out with detailed distribution maps, and also the count of business houses or residences in the specified area.

3. If I am hiring a professional provider, what information or materials should I share?

Once you present your requirement to the letterbox distribution agency, you will be offered a quote. On agreeing to the terms and conditions, sign the quote and offer the advance payment (if required), as agreed. If you are looking only for distribution services, send the agency the materials to be distributed. In case you are hiring the service provider for both design as well as distribution, you need to share your business perspective, ideas and marketing goals so that the appropriate materials can be designed and distributed. Also, share the deadline and frequency for distribution, if you have any, so that the agency can act accordingly.

4. Can a distribution company distribute product samples and magazines?

An experienced and acclaimed distribution agency can in fact distribute anything that can be fitted within letterboxes. So, you can avail their service for distribution, of brochures, pamphlets, magazines, leaflets, flyers, product samples, and lots of other promotional materials. Simply share with the company what you want to be distributed and the project will be handled accordingly.

5. On what factors does the pricing depend upon?

In many company websites, you will find a standard pricing for letterbox distribution. However, the actual quote may vary depending upon the promotional materials to be distributed, the areas where the distribution would take place as well as the number of houses, organizations or other establishments to be covered. Agencies also take into account the travelling distance along with the number of distributors to be appointed while formulating the pricing.

6. Is there any guarantee that the materials would be delivered?

Premier companies have a range of methods in place for keeping track of every letterbox distribution project. Most of the times, supervisors are appointed to guide and monitor a team of walkers. Then there is the GPS tracking device carried by every walker which enables you to check the exact distribution route.

Now that you have almost all your questions answered, it’s time to plan for your campaign. Discuss your needs with an established agency to get everything right.